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Manager Training Manual |
| Orientation | Organizational Structure & Responsibilities | Store Operations |
Advertising/ Merchandising | Human Resources | Management Skills Training |
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Advertising The advertising department assists in all facets of advertising for ACE Hardware and Ben Franklin Crafts stores. Several of these areas include print ads, press releases, radio and television commercials, marketing plans, and yearly budgeting. The advertising department also runs a print shop called Printout. Printout specializes in producing copies, posters, and banners. They provide additional services in assembling professional packets (folding, stapling, binding, laminating, etc.) and computer applications (internet, CD burning, scanning, etc.). Merchandising
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